VerySimple, Inc. is a Chicago-based software development shop owned and operated by Jason Hinkle.

VerySimple has provided custom software development services for a wide range of industries.  Notable past clients include Sony PlayStation, Clear Channel (now Live Nation), Honda, TransUnion, Whirlpool/Glad, Blue Cross and many others.

Latest from our blog

RE: ORM Haters: In Defense of ORMs

This article is in response to a discussion on hacker news regarding ORMs (or object-relational mapping) which is a programming technique where a database is abstracted ... Continue Reading →

Great Programmers Don’t Trust Their Own Code

Great programmers don’t trust their own code and assume that they’ve made mistakes. What exactly do I mean by that?  Notice I didn’t say that ... Continue Reading →

Apple Address Book not Syncing With iCloud

I recently started using Apple’s iCloud service to sync the address book, contacts and calendar between my desktop and phone.  It’s a fantastic service that ... Continue Reading →